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Quoting

Stale Quote

The short answer

A stale quote is one that has passed its validity date and has not been marked won, lost, or re-quoted. Left open, it inflates your pipeline and makes your workload look bigger than it is.

What it means

A quote does not need an answer to stop being current — it only needs to reach its own expiry date. Once that date passes with no decision, the quote is stale whether or not the client ever replies.

The fix is closing it out, not chasing it forever. Mark it lost if you know the outcome, or mark it expired if you genuinely do not, and take it off your open <a href="/glossary/pipeline/">pipeline</a>. A client who comes back later gets a fresh quote at your current price, not the old number honored out of habit.

For example

A quote sent eight weeks ago, valid for three, has had no reply. It is a stale quote — closing it out drops your pipeline total by its amount and stops it flattering your workload on paper.

The mistake to avoid

Leaving an old, unanswered quote sitting in the pipeline indefinitely instead of closing it out, so the total looks healthier than the work actually coming in.

See also

Want this handled automatically?

BizBinder keeps quotes, invoices, deposits, and reminders in one binder, so using the right term is the least of it — the underlying habit runs itself.